Success, Intended

Big News — My Book is Officially Live for Pre-Order! Quick but meaningful update today: After over a year of writing, refining, and quietly sharing pieces along the way — Success, Intended is officially available for pre-order on Kindle. To thank the early supporters, the pre-order price is $0.99 between now and February 1st. On February 1st, the paperback, hardcover, and full ebook will also be available for purchase — and the audiobook will be coming shortly after. 👉 Pre-Order for $0.99:...

Final Book Cover Reveal! Today’s a big milestone in this journey — the official cover for Success, Intended is here. This book has lived in my head, in countless drafts, and across many late nights. But seeing the final cover… that’s when it became real. I’m excited to finally share the winning design — the one I was hoping for — which won by a convincing 2:1 margin! 🎥 Watch the cover-reveal reel: When we started designing the cover, I wanted something that captured the core message of the...

🎉 We’re Getting Close — Help Me Pick the Final Book Cover! Hey everyone — We’ve hit another huge milestone for Success, Intended. Over the past few months, I’ve taken you behind the scenes of writing, editing, revising, and shaping this book into something I’m genuinely proud of. Now, we’re at one of the most exciting steps: 👉 Choosing the final book cover. I’ve narrowed it down to three designs, each with a completely different feel. And just like with the revisions, structure, and early...

It’s Almost Time We’re getting close. Success, Intended officially drops this January — and I can’t thank you enough for sticking with me through the entire journey. This book wasn’t written for likes or buzz.It was written to give back.To package up the real lessons that helped me build, fail, grow, and finally win — so someone else could do it a little faster, and with fewer regrets. And if it’s done anything so far, I hope it’s reminded you of this: 👉 You don’t need to have it all figured...

Don’t Slow Down Now So you did it.You got the win.The product is working. Clients are paying. Momentum is real. This is what you were chasing. But here’s the part most people don’t expect: Once things finally click, your biggest threat isn’t failure — it’s comfort. Success Has a Way of Slowing People Down When things start working, the urgency fades.The hustle you had in the early days gets replaced by operational stress, ego, or false security. And slowly… you stop moving. “Just when they...

Why Trust Is the Final Ingredient You’ve built the right team.You’ve got the right product.You’ve followed the plan. But the traction still isn’t there.The deals you thought were sure things? They’re stalling.And doubt starts to creep in. I’ve been there. More than once.And I learned something the hard way: People don’t do business with who’s best.They do business with who they trust. Your Reputation Is Your Leverage You can check every box — product, price, pitch — and still lose the deal....

The Right Way Is the Hard Way There’s a moment in every founder’s journey when the “easy way” presents itself. Sometimes it’s a shortcut.Sometimes it’s a little lie.Sometimes it’s just a look the other way. But here’s the truth: Shortcuts are rarely faster — they’re just easier to justify.And they cost more than you realize. Doing the Right Thing Isn’t Always Profitable — At First At Instafuel, we hit a wall early on. Clients loved the service, but wouldn’t accept delivery fees. Competitors...

Who You Listen To Matters Getting advice has never been easier.A quick scroll through social media, a podcast, a chat with AI these days — and boom, you're set. But here’s the truth: The real skill isn’t asking for advice.It’s knowing who to listen to — and what to do with it. Everyone Has an Opinion — But Not Everyone Has Skin in the Game When you’re building something new, advice is everywhere: Friends and family want to help — but they’re not in it with you. Professors teach theory, not...

Culture Is What Gets Done When You’re Not Watching Everyone loves to talk about culture. They post inspirational slogans.They throw team-building happy hours.They hand out branded t-shirts and hope it translates to loyalty. But culture isn’t what happens on a good day. Culture is what happens when things go wrong. Culture Isn’t About Vibes — It’s About Outcomes You can define culture however you want, but if it doesn’t produce these outcomes consistently: Work gets done on time People take...